Pure Japanese Denim

I think when it comes to basics, denim will always and forever be on everyones top list. That's...

I think when it comes to basics, denim will always and forever be on everyones top list. That's why it's good to invest in jeans that are not only stylish, comfortable but also has great attention to detail and commitment to quality. And who else knows about quality better than the Japanese, right?:)  

The arrival of BOBSON, the pure Japanese denim brand, signals a fresh crisp, modern, and clean approach to denim that should excite every jean-loving Pinoy fashionista.

BOBSON brings with it 54 years of solid denim heritage that gives it the edge in knowing the market's needs and creating jeans of superior craftsmanship. Today, the brand continues its legacy of finely-crafted jeans as it expands its market in the Philippines.


Last Thursday, BOBSON officially launched at Sakura by Edo San. The perfect place if you ask me, because it totally matches the heritage of BOBSON and we were served really yummy Japanese food!:)


We had the pleasure of meeting the owner of the restaurant, Edo San. :) He showed us the art of making sushi. He did it in such a fast pace! Less than a minute, he already got two made! 

Proven by the intricacy of Japanese crafts such as sushi, ikebana, and origami, each BOBSON denim creation is constructed, with care and precision that allows it to offer wardrobe must-haves of unparalleled quality, comfort, and style.

Each BOBSON denim creation is crafted with the Denim DNA as testament to its superior Japanese craftsmanship. It has 8 Denim DNA…

Left hand twill > Softer way of weave, more comfortable
Clean open out seam finish > Neat, clean finish
J-insert loop > Stronger construction
Authentic Japanese extended waistband > Stronger hold and durability
12 stitches per inch > More refined look
Hang loops > Keep jeans straight
Pewter rivet buttons > More durable
Crest-shaped back pocket design > Japanese heritage and craftsmanship

I'm quite impressed with BOBSON's denim and I can't wait to get my hands on a pair or two. ;) 

BOBSON is available at SM Department store Makati, Mall of Asia, Megamall, North Edsa, Manila, BF Paranaque, Cubao, Fairview, Las Pinas South Mall, Sta. Rosa, Rosalesm Pampanga, Cauayan, Cebu, Bacolod, Davao, Cagayan De Oro, Aura, Delgado, Consolacion, Masinag

Robinsons Department store Galleria, Ermita, Festival Mall, Malolos, Santiago, Roxas, Cagayan de Oro, Butuan

Landmark Makati, Trinoma

Metro Gaisano Legaspi, Angeles, Cebu, Colon, Cagayan, Iligan, Ayala, Alabang Town Center

LCC Mall Legazpi, Naga

Gaisano Mall Cagayan de Oro boutique, Iligan, Davao, Tagum, Dadiangas, Toril, Butuan Boutique, General Santos

NCCC Mall Davao, MAA Mall, Tagum

Lee Plaza Dumagete, OK Department store Zamboanga, Shop O Rama Zamboanga, Shoppers Plaza Zamboanga, KCC Mall Gensan, Victoria Plaza Davao, Limketkai Mall Cagayan de Oro


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  1. I like the styles and the DNA signature is unique. Will visit them soon at the Fairview branch!

  2. Wow! I have seen the Japanese ads of Bobson. I am really intrigued and interested about the brand. May I know the price of the denims?



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