The Philippine Arena pulsed with music, lights, and pure Pinoy energy as tens of thousands of music fans came together on July 5 for Puregold’s OPM Con 2025. With a sold-out crowd and a star-studded lineup of today’s biggest OPM acts—BINI, Flow G, G22, KAIA, SB19, Skusta Clee, and SunKissed Lola—the event marked a bold new milestone in Puregold’s phenomenal rise in the entertainment space.

Let’s be real: once the school year kicks in, it’s game on. Mornings start earlier, traffic gets worse, and suddenly everyone’s juggling work, classes, deadlines—and, of course, meals. Whether you’re a parent packing baon, a student rushing between lectures, or someone just trying to eat better during a packed weekday, meal planning quickly becomes one more thing on the to-do list.

If you're looking to keep things interesting—whether for lunchboxes, meriendas, or last-minute desserts—there’s one pantry staple that might surprise you: gulaman. Most of us know it from childhood: those bouncy cubes in fruit salad, or sago’t gulaman that cooled us down on a sweltering afternoon. But today’s gulaman? It's stepping up in entirely new ways.

With Mr. Hat Gulaman, this nostalgic favorite is being reimagined as a daily go-to—versatile, everyday indulgence. Whether you're whipping up something cool and refreshing or warm and cozy, there's a way to work gulaman into your everyday food routine that’s anything but boring.

The second capsule collection between SHEIN and Belle Mariano presents three style sets and a varied collection for every mood, occasion, and personality.