The month of June brings all sorts of celebrations—from massive Pride Marches to highlighting meaningful and empowering stories of expression and individuality. SM Beauty, the country’s leading beauty retailer, understands that Pride is colorful and unique to every person, and is shining a light on the importance of support, love and equality.

On June 10, 2023, SM Beauty launched its Create Beauty With Pride campaign at the SM Mega Fashion Hall, giving guests and attendees a special opportunity to celebrate their individuality and to express how they feel and want to be seen. SM Beauty chooses to celebrate the diversity in beauty. And with its extensive range of cosmetics and hair products, the retailer is ready to cater to diverse needs and preferences, whether exploring or established. 

Prepare for the great-lift off! Love, Bonito is launching its annual Mid-Year Sale with gravity defying discounts across its various key lines. From beach-to-brunch fits in the brand’s best selling Casual Wear and Staples, to office-appropriate Workwear and occasion-ready Wedding & Party styles, it is time to mark your calendars and shop these quality and functional pieces.