Let us all #AddDreamsToCart to support #Shop2Give!♥

by - August 20, 2019

Did you see your favorite brands from Unilever lately? Wondered why Chloe, Dianne, and Axel have taken over? It's actually for a very special cause. :) 

Recently, our favorite brands' logos and names were replaced overnight with hand-drawn artworks by  children. From Closeup to Chloe, Dove to Dianne and Axe to Axel, these were all changed online for something good.

With over 2.8 million Filipino children currently out-of-school translating to over 2.8 million dreams on hold, Unilever Philippines and Lazada have come together once again to support UNICEF's Quality Education program by creating Shop2Give Year 2, #AddDreamsToCart. This collaborative effort elevates the online shopping experience by giving shoppers the chance to help send out-of-school children in the Philippines back to school.

Given the success of last year's Shop2Give campaign, which has expanded across multiple Southeast Asian countries, Unilever and Lazada once again aim to invite millions of Filipinos to extend a helping hand with as simple as a click of a button. As you shop for your favorite Unilever products during this Super Brand Day on the Lazada platform, part of the proceeds from the sale will be donated to UNICEF

For 24 whole hours, Unilever will also give Lazada a fun and adorable makeover, transforming the interface of this online shopping  giant into what looks like a kid's art gallery. All participating Unilever product photos will be replaced by hand-drawn renditions of the product while product names will be changed to children's names. So cute!

As an added treat, shoppers can cop the following:

♥ Up to 80% OFF on Unilever products with collectible voucher
♥ A FREE Shop2Give tote bag for the first 1,000 shoppers
♥ All day flash sale up to 70% OFF
♥ All day FREE SHIPPING with a minimum purchase of Php 300
♥Lazed vouchers with up to 30% discount beginning August 17

With your help and generosity, this program could benefit over 800,000 children all over the course of several years by taking them a step closer to their dreams. 

Head on to LAZADA now to shop for your favorite Unilever products! ^_^ 

Artsy Ava

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All photos/materials ⓒ 2020 Ava Te-Zabat unless otherwise specified. Please do not use them without acknowledgement or permission. Thank you.

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